Ouch! That Stereotype Hurts

    Have you ever heard someone tell a bad “joke” or refer to someone with a stereotype and you didn’t know what to say?

    Many people say they don’t know what to say without making the situation worse. In fact, research shows that this is the number one reason people do not speak up when they hear something. But saying nothing condones the offensive statement – not good. 

    Ouch! gives you an emotional experience of how it feels to hear a stereotype and teaches six simple techniques you can use to speak up. Surveys show that people remember the feeling and use the the Ouch! techniques. They stick

    Ouch! That Stereotype Hurts has won multiple awards and has been used by tens of thousands of organizations around the world. Why? Because it’s realistic, focused, and it works. 

    Learn 6 Techniques to Speak Up

    ouch that stereotype hurts, how to speak up against stereotypes

    Ouch! teaches six simple techniques that anyone can learn and practice to speak up when you hear a joke, a comment or read an email that uses a stereotype.

    “The Ouch video is a great complement to our harassment training since many potential harassment situations involve those “not so obvious” stereotypical comments. As participants watched the video, we could see heads nodding in agreement that stereotypes still exist. Since rolling out the training, employees in all of our facilities across the U.S. are saying “ouch” to speak up against stereotypes.”

    — Employee Relations Specialist,
       Fortune 1000 company

    Real emotional impact

    We all remember stories, experiences, emotions we feel. Ouch! starts with an emotional impact and then delivers the “how to” – 6 techniques anyone can learn and practice to speak up. 

    Finally, a video that shows the viewer exactly how to respond in moments of diversity-related tension! No blame, no guilt, no conflict – just practical, specific skills that can be immediately applied in the workplace. Ouch! is a must-have and a must-see for anyone seeking to create and sustain a respectful workplace.

    — Sondra Thiederman, Ph.D.
        Author of Making Diversity Work: Seven
        Steps for Defeating Bias in the Workplace
        and Defeating Unconscious Bias: 5

    ouch that stereotype hurts, how to speak up against stereotypes
    nothing here

    Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

    Why is Ouch! That Stereotype Hurts important?

    Have you ever heard someone say something biased or demeaning, and you didn’t know whether or how to speak up?
    Have you ever said something unintentionally offensive and wished you could take it back?

    If you answered “yes” to either of these questions, the Ouch! program is for you. It will help you gain the skills and confidence needed to successfully communicate in our multi-cultural, diverse workplace and world.

    Why is speaking up important?

    Staying silent in the face of demeaning comments, stereotypes or bias allows these attitudes and behaviors to thrive. This undermines your ability to create a psychologically safe, inclusive workplace where all employees are welcomed, treated with respect and able to do their best work. 

    When you hear a disrespectful comment or joke, you have a choice:

    1.  Teinforce it by laughing or joining in.
    2. Tolerate it by saying nothing, which is what most people do. Or
    3. Speak up and become an ally, or upstander, the hardest but most important thing of all.

    Available languages

    The Ouch! streaming video course has English captions plus Spanish, Canadian French, Chinese (simplified), Dutch, and Portuguese. We also offer a Spanish (LATAM) version of Ouch! that is fully translated with text and captions: ¡Ay! Eso es un estereotipo y duele.

    Choose the format that meets your training needs

    Access the Ouch! That Stereotype Hurts videos, slide decks and handouts to conduct your own instructor-led training

    Trainer’s Toolbox

    • Never lose a DVD or USB again
    • 24/7 on-demand
    • Train in-person or virtual
    • Zoom / Teams friendly
    • Create custom sessions
    • Use any browser and OS
    • Unlimited usage in term




    When you click “Subscribe” you’ll go through the checkout process and make payment. Then, you’ll receive an email from courses@sunshowerlearning.com with the link and login credentials.

    If you have any questions, please contact joel@sunshowerlearning.com

    FAQ: Training formats, technical details and licensing

    nothing here

    Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

    In what formats is your training offered?

    We offer our training programs in three formats:
    • Self-Paced Online Learning – asynchronous e-Learning course
    • Trainer’s Toolbox – provides access to our videos, Leader’s Guide, PowerPoint files and handouts
    • Interactive live webinars – SunShower experts deliver training in customized workshops on Zoom

    What is Self-Paced Online Learning?

    The Ouch! online streaming video course includes the Ouch! video and offers a bit more information and experience for learners. It’s still short – just 15 minutes! The course has a 10-question quiz at the end and offers a downloadable completion certificate.

    With a 1-year license, you can add this SCORM 1.2 course to your Learning Management System and offer it to your employees inside your own training ecosystem. You can train a handful of people or thousands. Select the level of usage you anticipate and purchase here, or book 20 minutes with Joel Lesko, SunShower’s Producer/President, to craft a custom license.

    What is the Trainer’s Toolbox and how does it work?

    The Trainer’s Toolbox is designed to replace DVDs and USBs. No more, “Who’s got the USB?” or “Uh-oh, we lost it”. All the materials that used to reside on a DVD or USB are now easily accessible from the SunShower Learning website, ready for you whenever you conduct a training. The Trainer’s Toolbox can be used for in-person or virtual training sessions, regardless of your computer’s operating system. You can play the videos full-screen and project, and present on Teams, Zoom and other virtual platforms.

    Your subscription includes full access to the videos as well as a downloadable Leader’s Guide, PowerPoint files and PDF handouts. And, pricing is flexible, based on team size: small (1-5 facilitators), medium (6-14 facilitators) or large (15-29 facilitators). Upon subscribing, you’ll receive an email from our website with the link and login credentials.

    How is the Self-Paced Online Learning course different from the Trainer’s Toolbox?

    The online course is designed for individual, self-paced use by logging into your own learning management system (LMS) or accessing SunShower’s online LMS. In contrast, the Trainer’s Toolbox is a set of resources (videos, a Leader’s Guide, PowerPoint files and handouts) for you and/or your team of trainers to use to conduct your own instructor-led training – in-person or on virtual platforms like Zoom.

    Are your online courses accessible?

    Accessibility is not just about captions. We are committed to the highest values of accessibility. To achieve that, our roadmap includes not only the basics – transcripts, captions, alt text, and many more features – but also the Extended Audio Description (AD) and other critical corrections. Inclusion is built into every aspect of our work. Each course is at a different stage of development